Our Story
Passion for the Mountains
The GlacierStride Journey
GlacierStride Snow Sports began over two decades ago with a simple yet profound vision: to share the unparalleled beauty and thrill of the mountains with everyone. Founded by a small group of avid skiers and snowboarders, our journey started in the rugged peaks surrounding Salt Lake City, Utah, a natural playground for winter enthusiasts. What began as a humble rental shop and guided tour service quickly grew into a comprehensive hub for all things snow sports.
From our early days offering hand-tuned skis and personalized guiding, we've expanded our offerings to include a vast selection of cutting-edge gear, expert instruction, and curated adventure trips to some of the world's most iconic snow destinations. Our growth has been fueled by an unwavering commitment to quality, safety, and an authentic love for the snow-covered landscapes that define our passion. We've seen trends come and go, but our core dedication to providing exceptional experiences remains steadfast.
Over the years, GlacierStride has become more than just a business; it's a community. We've fostered a loyal following of adventurers, from beginners taking their first turns to seasoned pros tackling extreme terrain. Each milestone, from opening our first dedicated training center to leading our first international expedition, has been a testament to the dedication of our team and the trust of our customers. We continue to innovate, seeking out the best gear, the most thrilling destinations, and the most effective ways to help you experience the magic of winter.
Our Commitment
Mission Statement
At GlacierStride Snow Sports, our mission is to empower individuals to explore and conquer the snowy peaks with confidence, skill, and joy. We are dedicated to providing the highest quality snow sports equipment, expert instruction, and unforgettable adventure experiences, all while fostering a deep respect for the mountain environment and promoting a vibrant community of winter enthusiasts.
Core Values
- Quality: We commit to offering only the best, from the gear we sell to the services we provide. Every product is rigorously tested, and every program is meticulously designed to exceed expectations.
- Safety: The well-being of our customers is paramount. We adhere to the highest safety standards in all our operations, ensuring that every adventure is as secure as it is thrilling.
- Adventure: We believe in the transformative power of outdoor exploration. We encourage daring, discovery, and embracing the challenges and rewards that the mountain environment offers.
- Community: Snow sports are best shared. We strive to build a welcoming and supportive community where passion for the mountains brings people together, fostering camaraderie and shared experiences.
- Sustainability: We are stewards of the natural world. Our operations are guided by principles of environmental responsibility, aiming to preserve the pristine beauty of the mountains for future generations.
- Expertise: Our team comprises passionate and highly skilled professionals dedicated to continuous learning and sharing their extensive knowledge to enhance your snow sports journey.
Meet the Experts
Our team is the heart of GlacierStride Snow Sports, a collective of dedicated professionals, passionate adventurers, and seasoned instructors who live and breathe the mountains. Each member brings unique expertise and an unwavering commitment to helping you achieve your snow sports dreams.
Alex "The Alpinist" Chen
Founder & Chief Mountain Guide
With over 25 years of experience navigating the world's most challenging peaks, Alex founded GlacierStride to share his deep love for alpine adventures. A certified UIAGM/IFMGA mountain guide, he's led expeditions across continents and is a true pioneer in safe, exhilarating mountain exploration.
Sarah "The Snowboard Whisperer" Miller
Head of Instruction & Product Development
Sarah brings an infectious energy and unparalleled expertise to our instruction programs. A former professional snowboarder and PSIA/AASI certified instructor, she's passionate about helping riders of all levels unlock their potential and find their flow on the snow. She also spearheads our gear testing.
Dr. Ben Carter
Avalanche Safety & Snow Science Specialist
Dr. Ben Carter is our resident expert in avalanche safety and snow science. With a Ph.D. in glaciology and years of field research, Ben ensures our safety protocols are cutting-edge and our team is trained in the latest snowpack assessment techniques. His knowledge is vital for our backcountry operations.
Emily "The Expeditioner" Davis
Director of Destinations & Trip Planning
Emily is the visionary behind our unforgettable snow sports trips. With a background in international tourism and a passion for discovering hidden gems, she meticulously plans every detail of our expeditions, ensuring seamless adventures from the Rockies to the Alps and beyond. Her goal is to create once-in-a-lifetime memories.
Our Philosophy
At GlacierStride Snow Sports, our philosophy is deeply rooted in the belief that the mountains offer more than just a playground; they offer a profound space for growth, challenge, and connection. We operate on the principle that every interaction, every piece of gear, and every guided tour should reflect our unwavering dedication to excellence and genuine care for our customers.
We believe in a holistic approach to snow sports. It's not just about shredding down a slope; it's about understanding the environment, respecting its power, and continuously improving one's skills while fostering a deep appreciation for the natural world. Our guiding principles emphasize personalized service, where we take the time to understand your needs, skill level, and aspirations to tailor the perfect experience for you.
Innovation and continuous improvement are cornerstones of our philosophy. We constantly seek out the latest advancements in gear technology, refine our instructional methodologies, and explore new, exciting destinations. This commitment ensures that GlacierStride remains at the forefront of the snow sports industry, providing experiences that are not only thrilling but also safe, educational, and truly memorable. We are here to empower your mountain journey, every step of the way.